So I’ve recently found a new dangerous addiction… Online shopping. I’ve never been on e to sit in front of my computer for hours looking at things online to buy. Now that it’s got my attention I can’t stop. This made me think. Isn’t it wonderful how we can pretty much buy anything we want, from wherever we want, whenever we want without ever having to leave out house? It just gets shipped right to us. I find it pretty fascinating. Being able to do this has made industries grow tremendously, companies now have such a larger consumer market and can get things to people far away or people who are unable to get it themselves. The advancing technology is only making life easier, in a good way of course. Although there have been many concerns for fraud and scamming. They have found ways to work around it and make codes and rules for selling things online. It is also important for the customer to make sure they are on a legit site when making a purchase online. Many people don’t like to buy things online because it requires entering a credit card number and they don’t think that’s safe. Luckily, secure websites such as PayPal have been made to reduce this risk and it makes people more comfortable and trusting with online shopping. Online shopping has become increasingly popular over the past decade. In 2012, U.S. e-commerce sales amounted to 289 billion U.S. dollars. Here’s a list of 15 interesting facts from http://digiday.com/brands/15-retail-stats/ about online shopping that may show you how big of an impact it has.
1) Ninety-five percent of tablet shoppers and 72 percent of smartphone shoppers who make a purchase with their device do it at home.
2) Shoppers make less than 3 percent of their annual purchases on mobile devices.
3) Four percent of Americans have made a mobile purchase while at a social gathering.
4) En route to the store, 70 percent of smartphone shoppers use a store locator to plan their shopping trip.
5) Forty-two percent of consumers chose finding a better price online as their reason for purchasing online after shopping in a store.
6) Forty-six percent of shoppers say they are less likely to comparison shop when using a mobile app.
7) Half of shoppers say tracking services for online purchases are essential.
8) Nineteen percent of consumers leave a store and look for lower prices online.
9) Coupon apps are used by about 25 million Americans each month.
10) Two out of five women have searched for a product because of an online coupon.
11) Twenty percent of mobile shoppers use their tablets to comment on social media sites about their purchase.
12) It is predicted that the number of U.S. adult smartphone users who also use mobile coupons will jump from 31 million at the end of 2012 to 40.8 million at the end of 2013.
13) Fifty-nine percent of tablet owners use their tablets for product research and are more likely to purchase physical items (38 percent) than smartphone shoppers (24 percent).
14) Fifteen percent of online retail sales will be made on a mobile device this year.
15) Mobile coupons are redeemed 10 times as often as traditional coupons.
kellanderson 